Welcome to the cookie policy of Lexiansuma. This document provides a detailed explanation of how cookies and similar tracking technologies are used on our website, as well as the choices and rights you have regarding your personal information and data protection. We have prepared this comprehensive policy in accordance with the applicable regulations concerning data privacy and protection in the United States of America, including provisions under the California Consumer Privacy Act (CCPA). Our intent is to ensure that you have full transparency over the technology that collects your data, the purposes for which it is collected, and how you can serve your interests regarding privacy and security.
At Lexiansuma, we are committed to safeguarding your privacy while providing you with a seamless and enhanced browsing experience. This policy outlines the types of cookies used, the information collected, the methods of storage and usage, and the steps you can take to control your personal data. By continuing to use our website, you acknowledge that you have read and understood this policy.
What Are Cookies and Similar Technologies?
Cookies are small text files that are stored on your device when you visit our website. They are designed to hold a modest amount of data specific to your browser and device. These files allow our site to “remember” your actions and preferences (such as login details, language settings, and other personalized settings) over a period of time, so you don’t have to re-enter them whenever you come back to our website or navigate from one page to another.
In addition to cookies, we may also use other similar technologies such as web beacons, pixels, and local storage. These tools help us better understand and manage your interactions with our website by tracking your usage patterns and facilitating the delivery of personalized content. They also assist in monitoring the performance of our website and measuring the effectiveness of our marketing campaigns.
How We Use Cookies
Lexiansuma employs cookies and similar technologies for several reasons, each aimed at enhancing your website experience while ensuring smooth operation and personalized services. These uses include:
- Essential Functionality: Cookies that are necessary for the operation of our website. These include cookies used for site navigation, accessing secure areas, and enabling essential functions such as shopping cart management and user authentication.
- Performance and Analytics: We use cookies to collect information regarding how visitors use and interact with our website. This information is used to compile reports and improve our site design, identify trends, and ensure that our site is performing efficiently. Analytics cookies may gather data such as pages visited, time spent on each page, and sources of referral.
- Personalization: Cookies help us personalize your experience by remembering your preferences and settings. For example, language settings, user interface customization, and product recommendation based on your browsing history can be maintained through cookies.
- Advertising and Marketing: We may use cookies to deliver content that is more relevant to you, both on our website and on other platforms. These cookies ensure that the advertisements you view are more tailored to your interests. They also help in limiting the number of times you see an advertisement and measuring the effectiveness of our advertising campaigns.
In certain cases, these cookies can be placed or accessed by third party service providers entrusted with the responsibility of assisting us in delivering our services. We enforce strict controls to ensure that such third parties align with our data protection requirements and use the data only in a manner that supports the purposes for which it was originally collected.
Your Privacy and Data Protection
Your privacy is of paramount importance to us. In accordance with current United States of America privacy regulations, particularly the provisions set forth under the California Consumer Privacy Act (CCPA), we have implemented robust procedures to secure your personal data. The data collected through cookies is anonymous and aggregated wherever possible, so that it does not identify you personally unless you explicitly provide further personal information through actions such as account registration or order placements.
We make every effort to process your data lawfully, fairly, and transparently, ensuring that it is collected for specified, explicit, and legitimate purposes. This includes:
- Collecting only the data that is necessary to achieve our legitimate business interests.
- Ensuring that the data is stored securely through industry-standard encryption and rigorous access control measures.
- Limiting access to your personal data to authorized personnel who require it for processing your orders or managing your account.
We are committed to protecting your privacy rights, and this policy reflects our ongoing efforts to incorporate the best practices in data security and privacy management, including regular reviews and updates to our data protection policies.
Your Rights Concerning Personal Data
The privacy regulations in force in the United States of America provide you with a number of rights in relation to your personal data. These rights include, but are not limited to, the following:
- Right to Access: You have the right to request and receive confirmation regarding whether your personal data is being processed, and if so, to obtain details about that data.
- Right to Deletion: Should you wish to have your personal data erased, you are entitled to request its deletion provided that such an action does not compromise our ability to deliver on contractual obligations or comply with legal requirements.
- Right to Data Portability: In some cases, you may request that your personal data be exported or transferred to another entity in a structured, commonly used, and machine-readable format.
- Right to Object or Restrict Processing: If you believe that your data is being used in a manner that does not comply with your interests or rights, you can object or request a restriction on its processing.
- Right to Opt-Out of Personalized Advertising: You may choose to disable the use of your data for personalized advertising purposes. This may involve adjusting your browser settings or using built-in mechanisms on your device.
If you wish to exercise any of these rights, please review the instructions provided for managing your cookie settings or contact us through the means available on our website. We will provide clear guidelines and support to ensure your request is handled promptly and in accordance with applicable laws.
Security of Your Information
The security of your personal information is a responsibility that we take seriously. We have implemented administrative, technical, and physical measures designed to safeguard the information collected via cookies and other tracking technologies. Our security measures include regular vulnerability assessments, secure data storage protocols, and strict access controls.
We maintain a secure environment for storing, processing, and transmitting your data. The technological safeguards we have in place are reviewed and updated on a continuous basis to ensure that your information remains protected against unauthorized access, disclosure, alteration, or destruction.
While no online platform is entirely immune to security breaches, we consistently evaluate our security infrastructure to mitigate risks and implement improvements whenever necessary. If a security incident that affects your personal data were to occur, we are committed to informing you in a timely fashion, in accordance with our legal obligations under the applicable privacy laws.
Managing and Controlling Cookie Preferences
You have choices regarding how cookies are used when you visit our website. Many web browsers provide functionality to control the storage of cookies on your device. You can typically adjust your browser settings to block cookies, alert you when cookies are being sent, or delete cookies that have been previously stored.
It is important to note that if you disable cookies, some features of our website may not function correctly, and your browsing experience might be affected. For instance, personalized settings may be lost, and the performance of certain site functionalities may be reduced. We encourage you to familiarize yourself with your browser’s instructions on how to modify cookie settings, as these controls are typically outlined in the browser help documentation.
Additionally, you have the option to periodically review and change your cookie preferences through our dedicated cookie management interface available on our website. This tool allows you to view and modify the consent you have provided for various types of cookies, ensuring that your preferences are aligned with your privacy expectations. Please be aware that changes you make will affect your direct interactions with our website and the personalized services that we provide.
Retention of Collected Data
At Lexiansuma, we adhere to prudent data retention practices. The length of time that data collected via cookies is stored on your device varies depending on the type and purpose of the cookie. For example, essential cookies used for authentication or maintaining your shopping cart are typically deleted at the end of your session or after a set period of inactivity. In contrast, cookies used for analytics or marketing purposes might be stored for longer periods to ensure that the data is useful for trend analysis and service improvement.
We ensure that data retention does not extend beyond what is reasonably necessary for the purposes for which it was collected, and we take steps to securely delete or anonymize data that is no longer required. Our aim is to balance operational efficiency and compliance with applicable regulations while minimizing the retention of unnecessary personal information.
Modifications to This Cookie Policy
This cookie policy is periodically reviewed and updated to reflect changes in our practices, technology, and legal obligations. We reserve the right to make modifications as necessary to improve clarity or to comply with evolving regulatory requirements. Any changes will be posted on this page, and the revised version will indicate the effective date of the update through the macro 04.15.2025.
We encourage you to periodically review this policy to stay informed about how we are protecting and using your data. Your continued use of the website following the posting of changes constitutes your acceptance of those modifications.
Effective Date
This cookie policy is effective from 04.15.2025. All users are advised to review this policy periodically to remain informed of how we are using cookies and similar technologies to enhance your experience and protect your privacy.
